VeChain becomes official Layer 1 blockchain partner of UFC, VET price jumps 7%

VeChain Foundation, the organization behind the smart contracts layer 1 blockchain VeChainThor, has announced a groundbreaking multi-year partnership with the world’s premier mixed martial arts (MMA) organization UFC.

As a result of this first-of-its-kind deal, VeChain is now the official Layer 1 Blockchain Partner for UFC – the first ever for the global brand.

 “It is a historical moment when VeChain, the Layer 1 public Blockchain with the most enterprise adoption, joins forces with the fastest growing sport to raise awareness that blockchain technology is critical in helping deliver major global objectives, such as sustainability,” said Sunny Lu, co-Founder and CEO of VeChain. 

Commenting on the deal, UFC Senior VP of Global Partnerships Paul Asencio said the partnership is strengthened by “VeChain’s expertise in using real-world blockchain applications to help the public and private sector achieve their carbon-neutral goals.

Noting that this was an effort UFC was proud to associate with, he added:

We’re looking forward to working with VeChain to leverage UFC’s worldwide popularity to promote a positive message that blockchain technology can be used to protect our environment for future generations.

Branded integrations and other benefits

VeChain will use the partnership to integrate into some of UFC’s major assets, including live events, original content distribution and promotions across the sports body giant’s digital and social channels.

VeChain will own the rights to the UFC Rankings Powered by VeChain, the official titleship rankings. The platform will also have brand presence at the iconic Octagon®, benefiting from visibility at all of UFC’s 42 annual events.

Access will also be granted to UFC’s Performance Institute and APEX, where VeChain could hold corporate activities and events.

Leveraging the deal could see VeChain get brand visibility across 175 countries and 900 million TV households, according to details of the partnership shared on Thursday.

Promotions and an athlete ambassador fund will also see UFC fighters benefit from paid marketing events. Fans will benefit from sweepstake promotions.

Crypto sports partnerships on the rise

The partnership with UFC adds to the many sports deals crypto companies have sealed over the past few years. In 2021, crypto platforms struck 72 sports sponsorship deals, with millions of dollars poured into multi-year arrangements as crypto met sports glitz.

For VeChain, Saturday, 11 June marks its brand debut at UFC® 275: TEIXEIRA vs PROCHAZKA. The event, the first numbered UFC PPV in Southeast Asia, will be held at the Singapore Indoor Stadium.

The price of VET, the native VeChain token, has jumped 7% after the news. VET/USD currently trades around $0.03.

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Chainlink (LINK) jumps by over 20% after unveiling its new economic roadmap

Chainlink, an Oracle service provider, has revealed its new economic roadmap by introducing the new staking mechanisms to the blockchain. During the announcement, Chainlink noted that the mechanism will present the operational efficiencies of the blockchain and that of its oracle network.

At the same time, all LINK investors will be rewarded. Chainlink also unveiled the four main long-term goals that it plans to achieve with the staking mechanism.

  1. Generating Sustainable Rewards for Long-Term Users
  2. Enabling Greater Community Participation in the chainlink Network
  3. Empowering Node Operators to Acces Higher Value Jobs Through Staking.
  4. Increasing the Crypto economic Security and User Assurances of Chainlink Services

 

Chainlink Staking mechanism

According to Chainlink, its staking mechanism will continue to advance as its Oracle network continue to expand over time. However, its original goal is to develop a secure and simple foundation for staking and later continue with the expansion based on the feedback they will get.

Chainlink staking mechanism rollout will be similar to the functionality of its Price Feeds. With the help of this mechanism, it will be possible to identify opportunities and risks at the initial stage of the execution before scaling.

According to the announcement, the initial version v0.1 of Chainlink Staking is expected to be released later in the year and will focus on introducing an alert system and a reputation framework. 

The initial staking pool in v0.1 will have a distinct allocation to the member of the community, coordinators of oracle networks, and node operators.

Chainlink noted:

“The pool will start with an aggregate size of 25M LINK tokens, with the planned goal of scaling to a pool size of 75M LINK tokens in the months after launch, based on demand.”

Additionally, it is expected that in v0.1, the native token emission will be focused on stakers who will aim at a base level of annualized rewards of about 5%.

LINK price rally

The price of Chainlink (LINK) rose by over 10% immediately after the economic roadmap was revealed yesterday and the price has continued to rally to today. At the time of writing, a day after Chainlink released the economic roadmap, LINK was trading at $9.38, up 9.08% over the past 24 hours having hit a daily high of $9.46. 

Apart from the new economic roadmap that has also contributed to the rally, it seems that Whales capitalized on the broader market correction by accumulating LINK tokens.

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Here is why Tezos is up by more than 8% today

The cryptocurrency market is experiencing a mixed performance today, but Tezos has been performing excellently in the last 24 hours.

The cryptocurrency market has been experiencing a mixed performance over the past few hours. The broader market has lost less than 1% of its value over the past 24 hours and the total market cap now stands below $1.25 trillion.

Bitcoin remains above the $30k support level despite losing 0.9% of its value so far today. Ether is also down by less than 1% and is currently trading at $1,790 per coin.

However, XTZ, the native token of the Tezos ecosystem, is one of the best performers amongst the top 50 cryptocurrencies by market cap.

XTZ is up by more than 8% at press time, outperforming the other major cryptocurrencies. 

XTZ’s ongoing rally can be attributed to the USDT stablecoin launching on the Tezos blockchain. 

Tether announced earlier today that its USDT stablecoin is now live on the Tezos blockchain. Thus, making Tezos, the 12th blockchain USDT, is launching on.

USDT is the leading stablecoin in the world, with a market cap of over $80 billion.

Key levels to watch

The XTZ/USD 4-hour is currently bullish as the cryptocurrency has been performing well in the last 24 hours. The technical indicators show that it is outperforming the other major coins. 

The MACD line is above the neutral zone, indicating bullish momentum. The 14-day RSI of 72 shows that XTZ could soon enter the overbought region.

At press time, XTZ is trading at $2.213 per coin. If the bullish momentum continues, XTZ could move past the first major resistance level at $2.458 before the end of the day.

However, XTZ would need the support of the broader crypto market to make a move past the $2.7 resistance level. 

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