Monat: Februar 2022

• Red Bull’s Max Verstappen won the F1 title in 2021

• The record-breaking deal will also see Bybit work with Red Bull Racing on fan tokens and blockchain education programs.

Bybit has announced a multi-year sponsorship deal with Oracle Red Bull Racing, becoming the Formula One team’s first-ever ‘Principal Team Partner’.  

ByBit also becomes the F1 team’s official ‘Cryptocurrency Exchange Partner’ and will help further several collaborations that promote fan engagement and crypto adoption.

The deal will see Bybit pour $50 million per year for three years into the sponsorship with Red Bull Racing, bringing the multi-year layout to $150 million. According to a statement from the partners, the record-breaking deal will be paid in both cash crypto (BitDAO’s governance token BIT).

Bybit’s deal with Redbull comes hot on the heels of a most dramatic title-deciding race for the racing team’s Max Verstappen. The 2021 F1 champion won the Abu Dhabi Grand Prix on the last lap of the last race of the season, capping Redbull’s 11 wins and 10 pole positions season in style.

Ben Zhou, co-founder and CEO of Bybit said:

“Oracle Red Bull Racing’s unique energy and creativity inspires us. The team has changed the game in the same way that digital assets have changed the global financial system.”

The partnership will include collaborations of projects that involve NFT activations, issuance of social tokens, and the promotion of blockchain technology education and adoption for positive change and financial inclusion.

The two partners will also work to promote and support women in blockchain, according to a press release published on 16 February.

Biggest sports crypto-related deal?

The three-year deal is currently the largest per annum of all the sports deals sealed by crypto companies date.

For comparison, Crypto.com’s mega $700 million naming rights deal for the Staples Center (now Crypto.com Arena) involves $35 million per annum over 20 years. 

Algorand’s $100 million deal with Drone Racing League will see $25 million invested per year over 5 years.

The post Bybit signs record-breaking $150M deal with Redbull’s F1 team appeared first on Coin Journal.

• eToro and a Paris Saint-Germain star Marco Verratti among its buyers

• The exclusive islands sold for 910 ETH, worth about $2.9 million at the time of sale, the platform said in a press release.

Exclusible, a leading metaverse and NFT marketplace dedicated to luxury brands, has announced that all of its 25 Private Islands on The Sandbox have been sold.

According to Exclusible, its sale was limited to 25 private islands, with the last among the purchases reserved for personalities whose social media following was 1 million or more.

Among the standout buyers was eToro, the world’s leading social investing network. Others to snap the exclusive islands were Paris Saint-Germain soccer star Marco Verratti, Bayern Munich winger Kingsley Coman and former Victoria’s Secret model Sara Sampaio.

Stanislas Wawrinka, a Swiss tennis star and Ana Ivanovic, a former world No. 1 tennis player were the other public personalities to participate in the sale.

The sale, according to a press release shared with Coinjournal, fetched 910 ETH, or about $2.9 million (as of 9 February 2022).

This is yet another major sale from Exclusible, which recently sold 150 villas in its virtual Luxury District in The Sandbox, bringing in 750 ETH, or roughly $1.6 million at the time. 

Commenting on the sale, Exclusible co-founder and CEO Thibault Launay said the platform was working hard to help its partners achieve their metaverse goals.

“Selling out our stock of islands in only two weeks demonstrates the high demand for exclusive metaverse assets and experiences. We strive to continue our mission in bringing unique experiences to the metaverse,” Launay said.

The Private Islands are “strategically” located in The Sandbox lands, and feature four different sizes. Buyers have access to exciting virtual amenities, including helipads, a harbor, and furniture or other assets. Interior or exterior customization is also possible.

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